This is an excerpt from my mini-course on how to write effective copy for your homepage and about page.
You’ve set up your website. You’ve registered the perfect domain name. Your web hosting platform is highly rated. You’ve spent a lot of time on your website’s design, carefully choosing the right colors and picking a style that speaks to your brand.
Finally, you’re ready to start writing words for your website homepage.
But…you hit a roadblock.
You’re not sure if the words you’re writing will connect and engage with your audience.
Should you write more? Or less? Or use different words?
How can you be sure you’re making a strong first impression and quickly capturing your website visitor’s attention so they’ll want to learn more about you?
Not to worry!
In today’s blog post, I’m sharing with you my 5-step checklist for writing captivating website copy. This is the same checklist I’ve used to write copy for my web design clients in a wide range of different industries.
Whether you’re writing words for the homepage of your author website or for your business’s about page, this checklist will help you make sure your copy will resonate with your website visitors (and that they actually read it!).
Let’s dive in. [Read more…]