Nicole Bianchi

Writing, Copywriting, & Marketing Strategies

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New Course: Grow Your Email List Fast

Published January 14, 2021 | Last Updated January 14, 2021 By Nicole Bianchi Leave a Comment

To kick off the new year, I’m excited to announce the release of my new online course: “Email Marketing for Writers: Grow Your Email List Fast.”

A few years ago, I wrote a little eBook about how to grow an email list. But a lot has changed in the marketing and blogging world since I published that book. 

So I’ve updated and expanded it and turned it into a brand new course (now with a section on how to make money from your list).

You can get all the details about it on this page (and discover why an email list is so powerful and so important for writers).

As a thank you for being one of my subscribers and to celebrate launch week, the course is available for just $97 for the next seven days only (the price will go up to $125 after that).

Keep in mind that…

  1. This comprehensive, hands-on course leads you step-by-step from getting your very first email subscriber all the way to promoting your first product to your audience.
  2. With this course as your guide, you won’t have to worry anymore about how to promote your blog and writing and find your audience online. The course will equip you with the strategies for building a loyal community so you can help more people and be able to devote your time to the projects you’re passionate about.
  3. The price goes up next week. So if you want to start building an email list, be sure to sign up as soon as you can!

If you have any questions at all about the course, let me know in the comments. 🙂

Or you can go ahead and check out all the details right here.

Don’t put it off though! This offer will be gone in just a few days.

I can’t wait to help you on your journey to grow your online audience!

Filed Under: blogging, copywriting, email list, featured, websites, writing

8 Strategies That Will Help You Improve Your Writing Skills

Published December 28, 2020 | Last Updated December 28, 2020 By Nicole Bianchi 7 Comments

Black journal and yellow pencil on wooden table. | 8 Strategies That Will Help You Improve Your Writing Skills
Photo by Aaron Burden

Ernest Hemingway once observed of writers,

We are all apprentices in a craft where no one ever becomes a master.

No matter where you are in your writing journey (maybe you’re just starting out or maybe you’re already a published author), there is always more to learn in order to improve your skills and inspire more people with your words.

In today’s post, I’m sharing eight ways you can become a better writer in the New Year.

These are the same steps I followed in 2019 and 2020 and that I plan to implement again in 2021.

Let’s dive in. [Read more…]

Filed Under: copywriting, creativity, featured, motivation, writing

The Powerful Ingredient in ‘A Christmas Carol’ That Will Make Your Writing and Marketing Compelling

Published December 15, 2020 | Last Updated December 15, 2020 By Nicole Bianchi 15 Comments

Illustration of Scrooge and Marley's Ghost from the first edition of A Christmas Carol
Illustration from the first edition of A Christmas Carol | Scanned image by Philip V. Allingham via Victorianweb.org


Want to connect with other writers? Make sure to get your invitation to my private writing community on Facebook!


Every Christmas Eve, my whole family gathers around the TV to watch the 1951 version of A Christmas Carol. It’s one of our favorite traditions.

(If you haven’t seen this version, you can watch it on YouTube here — I believe it’s the best film adaptation of Charles Dickens’s classic story.)

No matter how many times I watch it, my heart is always touched by each scene. I feel the happiness of the crowd at Fezziwig’s party. Tears come to my eyes when Bob Cratchit cries over his poor Tiny Tim.

But, most of all, I love Alastair Sim’s wonderful performance as Scrooge — how he convincingly portrays Scrooge’s change from heartless and tightfisted to kind and joyous.

You watch with delight as the once grim man can’t stop laughing and smiling and stunning all with his kindness, even while muttering to himself, “I don’t deserve to be so happy.”

What makes stories like A Christmas Carol so enthralling? Why do we love watching movies like these year after year?

In today’s post, let’s look at one ingredient that makes stories like A Christmas Carol so powerful and emotionally compelling. It’s an ingredient you can use to make any type of writing captivate your readers, whether you’re working on a short story, a blog post, or even a sales page. [Read more…]

Filed Under: blogging, copywriting, featured, marketing, writing

5 Exercises From Famous Authors That Will Sharpen Your Writing Skills

Published February 7, 2020 | Last Updated November 18, 2020 By Nicole Bianchi 8 Comments

Hand gripping sharpened pencil and writing in notebook | 5 Exercises From Famous Authors That Will Improve Your Writing
Photo by Thought Catalog


Pianists practice scales to strengthen their skills like rhythm and timing. Artists might sketch a hundred human hands until they’ve mastered drawing that body part realistically. Dancers will practice a dance move countless times until their footwork and technique are flawless.

Just like those other artists, writers can sharpen specific skills through deliberate practice.

Are you struggling to write vivid descriptions? Or craft concise sentences?

In today’s post, I’m sharing five powerful creative writing exercises from famous authors that will help you practice those essential skills and many more.

Let’s get started. [Read more…]

Filed Under: blogging, copywriting, creativity, editing, featured, inspiration, writing

How to Write Captivating Headlines: A Powerful 5-Step Process

Published January 28, 2020 | Last Updated January 28, 2020 By Nicole Bianchi 3 Comments

Person working at computer | How to Write Captivating Headlines
Photo by Austin Distel


Want to connect with other writers? Make sure to get your invitation to my private writing community on Facebook!


You’ve spent hours pouring your heart and soul into a blog post.

You’re writing about an important topic that you’re sure will help readers, and you want to convey your message as effectively as possible.

So you’ve edited each paragraph until your eyes ached from staring at the computer screen. You’ve crafted a compelling introduction that will entice readers to keep reading, and your conclusion is powerful with a memorable final sentence.

Unfortunately, however, all of this time and effort will go to waste if no one reads your article.

Often, there’s only one way to get people to read: you must craft a headline that is so irresistible it draws people like a magnet to click on your piece.

People’s social media feeds are flooded with a constant stream of articles and online content. If you don’t have an attention-grabbing headline, your post won’t reach the potential readers it could help and inspire.

But don’t worry!

In today’s article, I’m sharing my five-step process that will help you write captivating headlines so your target audience reads your valuable blog posts.

Let’s dive in. [Read more…]

Filed Under: blogging, copywriting, featured, inspiration, marketing, writing

How to Write a Memorable Conclusion: 5 Techniques of Famous Writers

Published November 5, 2019 | Last Updated November 9, 2019 By Nicole Bianchi 7 Comments

A Mac laptop and a typewriter side by side | How to Write a Memorable Conclusion: 5 Techniques of Famous Writers
Photo by Glenn Carstens-Peters

You’ve spent hours pouring your heart and soul into a blog post. You have an important message to share with your audience, and you’ve crafted a piece that you know will help them.

But now you’ve reached the conclusion, and you don’t know what to write. You fear that you’ve said all you have to say, and if you tack on more sentences to your piece, you’ll just be repeating yourself.

But you know you can’t skip the conclusion. If you’re writing a persuasive or inspirational piece, the conclusion is the last place you have to convince the reader of your opinion. A weak conclusion can diminish the effect of your entire piece of writing.

It’s like if you were enjoying a three-course meal at a fancy restaurant. The soup was creamy and delicious, the steak was perfectly cooked, but then the dessert arrived, and the pie tasted funny. That’s the taste that’s going to linger in your mouth after you finish the meal.

Just like the chef needs to wow you with the final course, you need to wow your readers with your conclusion. Otherwise, your piece will feel unfinished and be unsatisfying to your readers.

So how can you wow your readers?

In today’s blog post, let’s look at five different techniques famous writers have used to craft powerful conclusions that made their pieces memorable. [Read more…]

Filed Under: blogging, copywriting, creativity, featured, inspiration, writing

New Mini-Course: Write a Captivating Homepage & About Page

Published October 28, 2019 | Last Updated May 21, 2020 By Nicole Bianchi Leave a Comment

Mac laptop on desk surrounded by plants
Photo by Nathan Riley on Unsplash

It’s finally here!

My new mini-course on how to write a captivating homepage and about page for your website is officially open for registration.

You can get all the details about the mini-course on this page.

To celebrate launch week, it’s available for just $39 until Wednesday at midnight EST (the price will go up after that).

Keep in mind that…

  1. This is an in-depth online course that will show you step by step exactly how to clarify your homepage’s messaging and how to tell a compelling about page story that resonates with website visitors.
  2. With this course as your guide, you won’t have to worry anymore about what to write or whether you’re missing a crucial element on your website and chasing away potential clients, customers, or email subscribers. I’ve designed this course to get you quick results with fill-in-the-blank templates, worksheets, and lots of examples of the copywriting and storytelling principles in action.
  3. The price goes up Wednesday at midnight EST. So if you want to write effective words for your homepage and about page, be sure to sign up as soon as you can!

If you have any questions at all, feel free to leave a comment or send me an email so I can help you decide if this is right for you.

Or you can go ahead and check out all the details right here.

Don’t put it off though! This offer will be gone in just a few days.

Filed Under: copywriting, featured, websites, writing

How to Find New Blog Post Ideas When You’re Stuck

Published October 16, 2019 | Last Updated October 19, 2019 By Nicole Bianchi 5 Comments

Person holding red pen and writing in journal | How to Find New Blog Post Ideas When You're Stuck
Photo by fotografierende on Unsplash

You just published a new blog post. It was long and informative and your audience loved it. But now several days have passed. You check your blog’s stats.

Fewer and fewer people are reading your last article. Instead, your audience is waiting with bated breath for your next piece.

So you open a blank document to begin writing, but you just stare at it in desperation. What on earth should you write about next? You run your hand through your hair. You think about the TV show you’d much rather be watching than tormenting yourself with this blank page and a blinking cursor.

Does this sound like any of your writing sessions? If it does, don’t worry.

In today’s article, I’m going to share with you five strategies you can use to make sure you never run out of blog post ideas. With these ideas at your fingertips, you’ll be able to continue publishing consistently and build a strong connection with your audience online.

Let’s dive in. [Read more…]

Filed Under: blogging, copywriting, creativity, featured, inspiration, writing

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Hi, I’m Nicole! I help creatives, business owners, and writers take their writing and copywriting to the next level and grow their online audience. I’m also a published writer of essays and short stories. As a Christian, I seek to follow in the tradition of artists like Johann Sebastian Bach, dedicating all my work Soli Deo gloria.
Find out more about me here.
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“My heart is stirred by a noble theme as I recite my verses for the king; my tongue is the pen of a skillful writer.”
– Psalm 45:1

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