Nicole Bianchi

Writing, Copywriting, & Marketing Strategies

How to Finish a Big Writing Project: Six Effective Strategies

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Pens, notebook, keyboard, and pair of glasses on a table
Photo by Jess Bailey

Last week, I completed a big writing project. I finished working on expanding and updating a small eBook on email marketing that I’d written several years ago and turning it into an in-depth online course. (I’ll be releasing it soon!)

At the same time, I’ve been working to wrap up the first draft of a novel that I started writing at the end of last year. I’m not at the finish line yet, but this week I reached 52,000 words total.

Working on both these projects has tested my endurance. A big writing project comes with many more challenges than writing a blog post or a short story.

It requires far more motivation, especially on those days when it feels like you’ll never make it to the end of the project.

It requires far more time because you have to devote months to the project, not just a handful of days or weeks.

And it requires far more planning up front so you don’t end up overwhelmed and unsure how to move forward from one day to the next.

In today’s article, I’m sharing six strategies that have helped me overcome these challenges and work diligently on big projects from start to finish.

I hope these strategies will help you whether you’re working on a novel, a nonfiction book, a college thesis, an in-depth digital product, or any other type of big writing project.

Let’s dive in. [Read more…]

5 Exercises From Famous Authors That Will Sharpen Your Writing Skills

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Hand gripping sharpened pencil and writing in notebook | 5 Exercises From Famous Authors That Will Improve Your Writing
Photo by Thought Catalog

Pianists practice scales to strengthen their skills like rhythm and timing. Artists might sketch a hundred human hands until they’ve mastered drawing that body part realistically. Dancers will practice a dance move countless times until their footwork and technique are flawless.

Just like those other artists, writers can sharpen specific skills through deliberate practice.

Are you struggling to write vivid descriptions? Or craft concise sentences?

In today’s post, I’m sharing five powerful creative writing exercises from famous authors that will help you practice those essential skills and many more.

Let’s get started. [Read more…]

How to Write Captivating Headlines: A Powerful 5-Step Process

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Person working at computer | How to Write Captivating Headlines
Photo by Austin Distel

You’ve spent hours pouring your heart and soul into a blog post.

You’re writing about an important topic that you’re sure will help readers, and you want to convey your message as effectively as possible.

So you’ve edited each paragraph until your eyes ached from staring at the computer screen. You’ve crafted a compelling introduction that will entice readers to keep reading, and your conclusion is powerful with a memorable final sentence.

Unfortunately, however, all of this time and effort will go to waste if no one reads your article.

Often, there’s only one way to get people to read: you must craft a headline that is so irresistible it draws people like a magnet to click on your piece.

People’s social media feeds are flooded with a constant stream of articles and online content. If you don’t have an attention-grabbing headline, your post won’t reach the potential readers it could help and inspire.

But don’t worry!

In today’s article, I’m sharing my five-step process that will help you write captivating headlines so your target audience reads your valuable blog posts.

Let’s dive in. [Read more…]

How to Write a Memorable Conclusion: 5 Techniques of Famous Writers

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A Mac laptop and a typewriter side by side | How to Write a Memorable Conclusion: 5 Techniques of Famous Writers
Photo by Glenn Carstens-Peters

You’ve spent hours pouring your heart and soul into a blog post. You have an important message to share with your audience, and you’ve crafted a piece that you know will help them.

But now you’ve reached the conclusion, and you don’t know what to write. You fear that you’ve said all you have to say, and if you tack on more sentences to your piece, you’ll just be repeating yourself.

But you know you can’t skip the conclusion. If you’re writing a persuasive or inspirational piece, the conclusion is the last place you have to convince the reader of your opinion. A weak conclusion can diminish the effect of your entire piece of writing.

It’s like if you were enjoying a three-course meal at a fancy restaurant. The soup was creamy and delicious, the steak was perfectly cooked, but then the dessert arrived, and the pie tasted funny. That’s the taste that’s going to linger in your mouth after you finish the meal.

Just like the chef needs to wow you with the final course, you need to wow your readers with your conclusion. Otherwise, your piece will feel unfinished and be unsatisfying to your readers.

So how can you wow your readers?

In today’s blog post, let’s look at five different techniques famous writers have used to craft powerful conclusions that made their pieces memorable. [Read more…]

New Mini-Course: Write a Captivating Homepage & About Page

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Mac laptop on desk surrounded by plants
Photo by Nathan Riley on Unsplash

It’s finally here!

My new mini-course on how to write a captivating homepage and about page for your website is officially open for registration.

You can get all the details about the mini-course on this page.

To celebrate launch week, it’s available for just $39 until Wednesday at midnight EST (the price will go up after that).

Keep in mind that…

  1. This is an in-depth online course that will show you step by step exactly how to clarify your homepage’s messaging and how to tell a compelling about page story that resonates with website visitors.
  2. With this course as your guide, you won’t have to worry anymore about what to write or whether you’re missing a crucial element on your website and chasing away potential clients, customers, or email subscribers. I’ve designed this course to get you quick results with fill-in-the-blank templates, worksheets, and lots of examples of the copywriting and storytelling principles in action.
  3. The price goes up Wednesday at midnight EST. So if you want to write effective words for your homepage and about page, be sure to sign up as soon as you can!

If you have any questions at all, feel free to leave a comment or send me an email so I can help you decide if this is right for you.

Or you can go ahead and check out all the details right here.

Don’t put it off though! This offer will be gone in just a few days.